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The love hypothesis has its roots in the work of psychologists and sociologists who have studied human attraction and relationships for decades. One of the earliest and most influential studies on the topic was conducted by psychologist Ellen Berscheid and her colleagues in the 1970s. Their research found that people tend to rate their romantic partners as more attractive and similar to themselves than they actually are, a phenomenon known as the "positive illusion" (Berscheid et al., 1978). ljubavna hipoteza pdf hot
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