But most importantly, watch the film. Then turn off your notifications. Uninstall the apps that feed on your anxiety. Look at the people around you, not the algorithm trying to sell you something.
The documentary argues that social media is not a free tool. It is a product, and you are the commodity. The AI algorithms behind platforms like Facebook, Instagram, TikTok, and Twitter are designed to do two things: keep you scrolling and exploit your psychology for profit.
In English, Tristan Harris explains that if you don't pay, you are the product. In the Hindi dub, the translator uses the phrase "Aap khud maal hain" (You are the goods yourself). This hits harder in Hindi because it implies a lack of agency and ownership of self.
But most importantly, watch the film. Then turn off your notifications. Uninstall the apps that feed on your anxiety. Look at the people around you, not the algorithm trying to sell you something.
The documentary argues that social media is not a free tool. It is a product, and you are the commodity. The AI algorithms behind platforms like Facebook, Instagram, TikTok, and Twitter are designed to do two things: keep you scrolling and exploit your psychology for profit.
In English, Tristan Harris explains that if you don't pay, you are the product. In the Hindi dub, the translator uses the phrase "Aap khud maal hain" (You are the goods yourself). This hits harder in Hindi because it implies a lack of agency and ownership of self.
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